
Clear a path.
“She's all you could ever hope for. After being around her for even a bit, I needed a mug that says 'Be more Tasha.'”


Founder + CEO
Bio
I started working on construction crews at age 14, where I was typically was the only woman on site. At college, I studied literary theory; my senior thesis explored the subjectivity of nonfiction. Early in my career, I worked at Ziba, a global design and innovation agency.
As a consultant, I later guided a manufacturing firm through momentous new federal regulations where I repurposed compliance activities into marketing efforts, creating sales dividends and a 3x increase in company valuation in two years. I've worked with bold innovators like Collecteurs, a culture tech company that developed a unique digital platform to empower high-end collectors disenchanted by traditional avenues of art commerce. And I led the value-building efforts of a tech startup that resulted in its acquisition by the sector’s biggest player in under two years.
I'm currently a member of the Li.st and am a facilitator for the global network Ladies Who Strategize. I also served on the Forté Foundation's Board of Directors. I frequently speak and write about what a saner, more inclusive version of “success” looks like; holistic strategy; success frameworks; women founders; Silicon Valley critique.

"(Can't) think of better team management or dynamics"
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Holistic strategy, success frameworks, women founders, Silicon Valley critique.
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Key Contributors
Erin Rackelman
Senior Strategist
Erin has two decades of experience in marketing and business development, specializing in developing new market categories. An expert at business growth, she's raised millions in funding to grow a team of three to 35 after co-founding her ground-breaking tech company. There, she brokered partnerships with brands like Sesame Street and Warner Bros, and designed over 100 successful app launches. Her company’s suite of apps was among the highest-ranked, -rated, and -grossing in iTunes, year after year.
As a longtime Techstar's mentor, she has coached numerous startups through growing pains, pandemic impacts, and investor pitches.
She also transformed Dan Savage’s film festival from a one weekend event in the Pacific NW into an international tour. Under her leadership, the festival revenue grew between 25-50% year over year.
Her industry experience also includes • Viacom • Mattel • Apple • Amazon • Google • Random House • GuardianUK • TechCrunch • Mashable • Wired • Fast Company • TelegraphUK • Coolhunting • Sundance Film Festival • NFL Superbowl 2013 Joselyn served as the project lead for Intravivid's methodologies and framework development.
Jenn Kussrow
Operations Manager
Jenn has two decades of field experience creating flow and maintaining harmony in fast-moving, complex organizations. She has provided key support to C-suite tech executives and startup founders. She has also served as a project manager for events, website launches, and internal initiatives.
Subject Matter Experts
Joselyn McDonald
Senior Design Researcher + Social Psychologist
Joselyn served as the project lead for Intravivid's methodologies and framework development.
Joselyn is a design researcher known for introducing refreshed thinking and innovation into product and service offerings across market sectors. Her impact has been felt in Fortune 5 companies, startups, and higher education, where she led the initiatives like the development of ground-breaking digital offerings and inclusivity programs.
Her advanced human-centered design workshops have helped software and hardware clients break down barriers to forward movement, diversify perspectives, refine product offerings, and develop innovative solutions.
As a UX Design Researcher at Facebook, she helped develop new global-minded products and real-world community engagement. She was the Project Manager for a software initiative at Dartmouth College’s Digital Arts Leadership and Innovation Lab, where she oversaw a team of engineers and designers.
Joselyn holds a BA in Film Production from UNCW and an MFA in Design and Technology from Parsons the New School for Design. She earned a Masters of Science in Human-Computer Interaction with a dual focus on design research and social psychology from Carnegie Mellon University. Her training at The Second City comedy school informs her work developing playful, engaging design strategies that improve user experiences.
Lindsay Robertson
Senior Creative Editor + Messaging Expert
Lindsay is a digital editorial professional with 15 years’ experience in New York Media. As a journalist, she's served in senior and managing editor roles at companies like Yahoo! and MTV Networks, specializing in launching and relaunching digital properties and verticals.She’s also written and edited a multitude of posts for sites like Jezebel.com and The Hairpin, and was Editorial Director of Digital at Tribeca Enterprises where, under her leadership and content strategy, her team raised site traffic and social engagement by over 400%.She's served as Interim Senior Editor and Interim Executive Editor at ELLE.com, and Head of Commerce at Mashable.In addition to digital journalism, Lindsay is an expert in thought leadership and online executive branding in the tech/lifestyle space. She was lead editor and writer on a two-and-a-half-year project for Verizon (2014-2017) and has done extensive copywriting for an award-winning French tech startup.
Bridget Little
Market-informed Anthropologist + Interior Architect
Bridget's Master's degree in Interior Architecture from Chatham University gives her a unique perspective on how people interact with digital and physical products, customer journeys, and visual designs. Her user experience, user interaction, communications design, and branding skills have been applied to a wide variety of sectors including apparel, professional services, tech, and social justice.Bridget holds a B.S. in both Anthropology and Sociology from the University of Pittsburgh and certifications in design thinking from IDEO U. These deepen her ability to gather and translate high-value insights from target markets and customer groups. She has helped brands like ModCloth make significant innovations in community marketing, eventually developing it as their primary way to differentiate and secure high lifetime-value customers. Bridget is particularly expert at helping companies identify and connect with underserved and misunderstood markets.
Casey Droege
Community Engagement + Creative Marketplace Expert
Casey's decades of experience designing and encouraging cross-pollination between groups has been applied to services, products, and teams. They are a cultural producer who has launched more than 300 interdisciplinary events and three long-running contemporary arts programs. They are a TEDx speaker and winner of numerous accolades. In 2021, they sold their innovative marketplace SmallMall and launched the Art Supply Co.Through their extensive global network of thinkers, academics, artists, and social leaders, Casey‘s community-building work is often cited as a force within regional economies, with an outstanding record of representation and diverse engagement.